Reklamimi ne Parajsen ShqiptareModaParajsa Shqiptare ChatHoroskopi DitorShendetiAdvanced Teaching of Reliable Education - Worldwide EncyclopediaBioritmiKultureMuzikeSport
Parajsa.com Radio Parajsa - Zeri yne per ju Live!

Editorial Calendars: A Key to Publicizing Your Business





What is the one thing that all of the best public relations
agencies do every year?

They research and compile editorial calendars from publications
that are pertinent to their client's business.

You should too.

What's an editorial calendar?

Editorial calendars are schedules of what topics a publication
plans for cover for a particular month. For example, the INC.
editorial calendar for July 2003
http://www.inc.com/advertise/magazine/calendar.html states that
they're writing an article on various business services.

Bingo!

If you feel that you can contribute to this particular topic,
call or email the editorial department at INC. (try to "speak" to
the managing editor) and find out who (which reporter) has been
assigned to write the story. Email or call the reporter and
explain how you can contribute. It's that simple -- it takes less
time than writing this article - and is much more effective than
blast-faxing a garbage bound press release to inappropriate
reporters.

Final thoughts: Many publications post their editorial calendars
on their Web sites -- usually they're found in their advertising
media kits. Otherwise, contact the publication's advertising
departments and ask for a calendar. Check for editorial deadlines
- many publications work 6 months in advance.

Bill Stoller, the "Publicity Insider", has spent two decades as
one of America's top publicists.  Now, through his website, eZine
and subscription newsletter, Free Publicity: The Newsletter for
PR-Hungry Businesses http://www.PublicityInsider.com/freepub.asp
, he's sharing -- for the very first time -- his secrets of
scoring big publicity.  For free articles, killer publicity tips
and much, much more, visit Bill's exclusive new site:
http://www.publicityInsider.com


MORE RESOURCES:

Burke & Company Legal Technology PR and Marketing Experts ...
MarketWatch - 2 hours ago
Burke & Company LLC is a New York City-based business consulting firm offering a broad scope of public relations, marketing and professional training ...


Four Armed Men Rob Pr. George's Bank, Police Say
Washington Post, United States - 4 hours ago
AP Prince George's County police said four men armed with semiautomatic weapons have robbed a bank in Laurel. Police spokesman Cpl. Stephen Pacheco said ...


Memo to the Big Three: First, Fire Your PR Departments
FOXNews - 8 hours ago
By Liz Peek I’d like to propose one cost-cutting measure for the Big Three: Fire your public relations outfits. They are, to put it mildly, not getting the ...


Many Pr. George's Seniors Failing to Take Exit Exams
Washington Post, United States - 16 hours ago
By Nelson Hernandez One of the largest hurdles in the struggle to get more than 2700 Prince George's County high school seniors to pass graduation exit ...


How to Use Social Networking Sites for Marketing and PR
New York Times, United States - Dec 2, 2008
Krista Canfield, LinkedIn's public relations manager, suggests you treat your contacts like you treat your Rolodex. "You wouldn't hand over your Rolodex to ...


Small plane crashes east of PR capital
The Associated Press - 1 hour ago
SAN JUAN, Puerto Rico (AP) — A small plane with three people on board — including two American tourists — crashed into a fog-shrouded mountain in a national ...


New Zealand Herald

Ford's PR campaign: CEO Alan Mulally drives to hearings (no ...
New York Daily News, NY - Dec 2, 2008
BY CATEY HILL In a massive about-face for Ford, CEO Alan Mulally drives - as in, no private jet - to the bailout hearings and says he'll accept a $1 yearly ...
Big Three CEOs Stage PR Comeback? Minyanville.com
Ford Just Now Hired a Competent PR Person The Plank on TNR.com
The Big Three Take a Hike to Washington U.S. News & World Report
all 1,143 news articles


This is a test from PR Newswire
MarketWatch - 13 hours ago
This is a test from PR Newswire. This is a test(SM) from PR Newswire. This is a test from PR Newswire.EUR ? a^e & ~JPYGBP A (R) 1/4 99A I (C) Au EA ? ...
PR Newswire Test Release MarketWatch
all 11 news articles


New York Daily News

Pirates Focus On Robbing Rich In Savvy PR Move
Gawker, NY - 3 hours ago
But even though they have their own PR man, their wanton buccaneering is starting to give them image problems in some quarters. The media loves them, ...
Video: Cruise Ship Attacked by Pirates Is Now Docked AssociatedPress
Pirates fire on US cruise ship in hijack attempt The Associated Press
all 1,102 news articles


Photo: MultiVu Appoints Tracey Page as Divisional Vice President
MarketWatch - 7 hours ago
"Advertisers and marketers, along with PR professionals, now recognize that multimedia delivers several advantages over traditional advertising and ...

PR - Google News

Parajsa Shqiptare